Ready Living Podcast Ep. 31: Discover the Seven Rules of Trust

Drawing from his debut book The Seven Rules of Trust, Internet entrepreneur and Wikipedia founder Jimmy Wales delves into why trust is essential to a well-functioning society.

He argues that the erosion of trust, spanning government, media, technology, and industry, has become a national crisis that’s destabilized personal and public life alike. Fueled by partisanship, sensationalism, and algorithms, we’re mired in an environment where division is rewarded and nuance often punished.

He says trust must be deliberately built, actively defended, and lived every day — and offers a roadmap for making that happen.

He invites everyone to start where they are and model civility in public life and online spaces, reward honesty even when it’s inconvenient, seek out perspectives that challenge their own, and demand accountability from leaders, the media, and platforms that shape public discourse.

Highlighting the human side of trust, he reminds us that people are born to connect, and that civility is not a sign of weakness but of strength. He reflects on Wikipedia’s core principle of ‘assume good faith,’ a simple idea that invites people to see the best in others instead of assuming the worst. 

He also underscores that trust creates long-term benefits for companies and institutions. Those that choose fairness and transparency, even when it costs them in the short term, build reputations that endure.

The interview is available on Apple Podcasts, Spotify, and YouTube.


Ready Living Podcast Ep. 2: Using Trust Signals to Know Who to Trust


Trust is the foundation on which relationships are built, communities are formed, and businesses thrive. It’s the invisible thread that weaves the fabric of society together and allows us to feel safe.

However, trust isn’t something that happens by default; it’s earned through integrity and consistent actions, says this episode’s guest Scott Baradell.

Scott is the Founder and CEO of Idea Grove, a PR and marketing boutique for B-to-B companies. He began his career as an award-winning journalist, then served as the chief communications officer for two billion-dollar companies and co-founded a venture-backed startup. In 2022, he published his first book, Trust Signals: Brand Building in a Post-Truth World.

He believes that the erosion of a once-strong common American narrative led to widespread uncertainty, and that the political landscape as well as the media’s selective use of facts to support particular viewpoints have impacted trust. Still, he says that our world isn’t suffering from a lack of trust, but rather a fragmentation of trust that’s shifted where and how trust is placed.

In this episode, he shares his experiences and strategies for how to build and maintain trust in a complex world, offering specific recommendations that can help people navigate the challenges of trust in both their professional and personal lives.

The interview with Scott is available on Apple Podcasts, Spotify, and YouTube.